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Shoppers are adding to cart for the holidays

Over the next year, Roku predicts that 100% of the streaming audience will see ads. For growth marketers in 2026, CTV will remain an important “safe space” as AI creates widespread disruption in the search and social channels. Plus, easier access to self-serve CTV ad buying tools and targeting options will lead to a surge in locally-targeted streaming campaigns.

Read our guide to find out why growth marketers should make sure CTV is part of their 2026 media mix.

Growth Flywheel is a creatopreneur newsletter. In this newsletter, you get the creator business models, offers, systems, and money-making tactics so you can become an amazing creatopreneur.

Hey, Anirban, this side. I recently had a chance to interview Maria Ledentsova.

In this podcast, we talked about

1. Her launch/anyway community

2. How she became a Notion Influencer

3. How to use Notion

4. How to build a personal brand

5. How to create a community building

6. Her (+ ideal) content strategy

7. Her monetising skills

Maria Ledentsova. 21.6K LinkedIn followers. A Notion influencer and personal brand strategist based in Berlin, Germany.

Thanks for checking the newsletter. See you on Tuesday.

— Anirban

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